Marketing Specialist (8355)

Direct Hire
Greater St. Louis, Missouri, United States

Marketing Specialist

Position Overview: We are seeking a creative and detail-oriented Marketing Specialist to support our marketing and sales initiatives through engaging digital content, website design, and 3D product visualization. The ideal candidate will have a strong understanding of digital marketing strategies, graphic and web design principles, and the ability to create visually compelling product assets that enhance our online presence and sales efforts.

Key Responsibilities: 
Digital & Web Marketing
  • Design, maintain, and update company website content to ensure a consistent brand image and user-friendly experience.
  • Collaborate with internal teams to develop and execute digital marketing campaigns that drive traffic, engagement, and lead generation.
  • Analyze website and campaign performance metrics, providing recommendations for improvement.
Social Media Management
  • Plan, create, and schedule engaging content across social media platforms (LinkedIn, Facebook, Instagram, etc.) to increase brand awareness and customer engagement.
  • Monitor social media activity, respond to inquiries, and analyze engagement data to optimize future content.
  • Develop and maintain a content calendar aligned with marketing objectives and product launches.
3D Product Design & Sales Support
  • Create 3D models, renderings, and visual assets to support product marketing, sales presentations, and online content.
  • Collaborate with sales and engineering teams to translate product specifications into accurate and visually appealing representations.
  • Assist in the development of marketing materials, brochures, and digital assets that highlight product features and benefits.
Brand & Creative Collaboration
  • Ensure brand consistency across all digital and print materials.
  • Work with cross-functional teams to support product launches, trade shows, and promotional campaigns.
  • Stay up to date on design trends, marketing tools, and emerging digital technologies.
Qualifications: 
  • Bachelor’s degree in Marketing, Graphic Design, Communications, or a related field.
  • 2+ years of experience in digital marketing, web design, or visual communications.
  • Proficiency with website content management systems (e.g., WordPress, Squarespace) and SEO best practices.
  • Strong skills in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and 3D design software (e.g., Blender, SolidWorks Visualize, or similar).
  • Experience with social media management tools and analytics (e.g., Meta Business Suite, Hootsuite, Google Analytics).
  • Excellent attention to detail, creativity, and ability to manage multiple projects in a fast-paced environment.
Preferred Skills: 
  • Experience with video editing or motion graphics.
  • Knowledge of email marketing platforms (e.g., Mailchimp, HubSpot).
  • Familiarity with CRM systems and digital asset management tools.

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